Episode 20 The King of Clarity, Steve Woodruff, shares his secret weapon for generating the one source of revenue that will most effectively fuel your business: referrals 

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In today’s episode, Steve will share his secret weapon for generating the one source of revenue that will most effectively fuel your business: referrals  

 

  • What are the two “moments of truth” in your message? 

  •  Why clarity is so important at radio station WIIFM? 

  • Why do you need to define and embrace your “pigeon-hole”. 

  • Why are stories so important?  What are the best kinds of stories? 

  • How do you identify your “super-power”? 

 

To learn more about Steve Woodruff, visit his website at: www.clarityfuel.com. To purchase or download a copy of Steve’s book Clarity Win$. Get Heard. Get Referred, go to: www.claritywins.org 

 

To learn more about growing your family business and planning for a successful transition, we’ll send you a FREE copy of “80 Questions Every Family Business Owner Should Answer.” 

Send an email to info@tncfb.com and simply say” 80 Questions” or call 615-513-9028.